About

LUCK-IT is a game developer that makes text-based life simulation games and survival games. We operate out of the island of Singapore and as digital nomads but really just spend most of our hours working inside the realms of imagination and possibility. Our mission is to build cool things for the world.

2025

  • We update Play This Life 9x: The Fame Game Update, The Drama Professionals Update, The Fame Feels Update, People of the World Update (Part 5), The Love Game Update, The Gifting Update, The Gifts Update, The Self-Customisation Update, The Future-Customisation Update. 

2024

  • We update Play This Life 10x: The More Babies Update, The LGB Update, The Dating Game Update, People of the World Update (Part 3), People of the World Update (Part 4), The Migration Update (Part 1), The Migration Update (Part 2), The Dollhouse Update, The More Jobs Update, The Job Perks Update.
  • Our 4th game, The Mysterious Case of the Stolen Artefact becomes available for download at the Meta Quest Store.

2023

  • We update Play This Life 6x: The Legacy Protector Update (Part 2), The Legacy Protector Update (Part 3), People of the World Update (Part 2), The More Time Update, The Home Life Update, The Move In‘n’Out Update.
  • We start work on our 4th game, which is also our very first VR game.

2022

  • We update Play This Life 4x: The Name Change Update, People Of The World Update (Part 1), The More People Update, The Legacy Protector Update (Part 1).
  • Our 3rd game, Play This Life, a life simulator game, becomes available for download at the Google Play Store (Android) and Apple App Store (iOS).

2021

  • We begin building the game of our dreams: Play This Life.
  • Our 2nd game, Embark On Your Own Belayar Journey goes live at the Voyage of Love and Longing exhibit at the National Museum of Singapore.

2020

  • Our very 1st game, Play This Story: The Book of Red Shadows goes live at the Singapore Writer’s Festival 2020.
  • LUCK-IT becomes a game developer.
  • The COVID-19 pandemic presents unexpected opportunities.

2013

  • LUCK-IT begins as an online store selling life-improving products.